Our Mission

The mission of the University Partnerships Community of Practice is to share best practices and industry resources to advance, evolve and grow sponsorships and partnerships in higher education.

Sharing Best Practices.
Creating Impact.

Matching the interest across higher education institutions in growing their partnerships capabilities, the University Partnerships Community of Practice (UPCoP) brings together the decision-makers and influencers on campus, who are driven to create innovative revenue-streams while taking a brand first approach. The organization’s member list brings together leaders and their teams, from across the country, helping to share best practices from each other’s Partnerships, Licensing, Procurement, Research, Marketing, Corporate Relations, Alumni Associations, Development and Strategy departments.